Online Marketplace Promotes Entrepreneurship

(23 March 2011) Each month, about eight thousand people sell their products on South Africa’s largest online marketplace, bidorbuy.co.za. The latest figures reveal that goods to the value of over R30-million exchange hands on a monthly basis on the vibrant online platform. Jaco Jonker, bidorbuy CEO, says that many bidorbuy sellers make use of the site as a sustainable means of generating an income.

“We are very proud of the fact that bidorbuy, now in its twelfth year of existence, has become a viable platform for earning a living for so many people, because it offers a way to set up a new business quickly, with very little investment and with minimal overheads.  That is especially important in a country like South Africa, with so many unemployed,” says Jonker.

Jonker points out that the bidorbuy platform is flexible enough to accommodate full time sellers, part time sellers, and from-time-to-time sellers. “They can make use of many sophisticated tools usually restricted to bigger businesses, including the ability to accept online credit card payments. They can also expose their products to the very large bidorbuy online audience”, he says.

The site has a section of its blog featuring several bidorbuy sellers’ success stories. For many of them, bidorbuy has been a life-line. Jaco Jonker cites the example of a seller who, after finding himself retrenched and without any capital, turned to selling eBooks; an artist who prefers to let the buyers decide what they want to pay for her artwork, than to let it collect dust; a mother who sells jewellery nationwide from her home in a small town; a seller of electronic goods who stumbled upon bidorbuy as a buyer and, little by little, graduated to a full-time seller.

“For them all, bidorbuy provides a means to earn a decent living. It allows them to access a large number of customers. It also gives them a ready-made sophisticated technology infrastructure at a low cost’” says Jonker.

A great majority of bidorbuy sellers are from South Africa, although there are people as far off as Hong Kong and the USA selling on the site.


About bidorbuy

bidorbuy is South Africa's largest online marketplace. Established in 1999, the company has created a safe and convenient way for people to buy and sell goods online. As a virtual trading place that brings buyers and sellers together and allows them to buy and sell virtually anything in an exciting auction format, using the Internet, bidorbuy has created a thriving online marketplace.