Thinking about selling your house without a real estate agent?
It can be done and the truth is, many people do it very successfully.
But there's a trick to it that not everyone grasps.
What's the secret? Just like in anything else: knowledge is power! Soldiers don't go to combat without orders, plans, maps and guns. Entrepreneurs don't create profitable businesses without knowledge of the market. Surgeons don't go into the operating room without knowledge of their patient.
And now - you'll be able to sell your house armed with the knowledge of a professional real estate agent. There are over one hundred tips that will be your ammunition.
Do you know what the homebuyer is looking for these days? A buyer who has really done his or her homework can be a headache if you're not ready for them.
But if you do the proper research ahead of time, not only will you impress prospective buyers, you'll also attract many more who might have overlooked your house!
Inside this guide, you'll know exactly what inquiring buyers want to know about your house.
If you've never even THOUGHT about how you would try to market my house, you'll be lost without my dozens of self-marketing tips.
Knowledge is Power
Before anything else, grab a powerhouse of knowledge
Be a listener, and be a GOOD one
Basic rule: don't get locked out of the market because you've overpriced your house!
What are the ads saying?
Read and devour all that you can!
Realistically speaking, my house is really worth
Play the real estate game seriously
Get only enough to get you started
Know The Area/Community
It's the fitness thing, you know.
And what about concerts and that kind of thing?
Will I fit in the area?
Is there a doctor in the house?
How is the transportation system?
No gossiping allowed!
Know thy Abode
Getting to know your house for the last time
Put romance back in their lives
See, this garage door is really simple to operate!
I never promised you a rose garden.
You'll have a roof over your head for the next 25 years.
Wow, a home spa!
A house that's safe and sound.
Someone forgot to look up the ceiling
Your Motives for Selling
Watch out for the Psychological Effect
Why am I selling?
Not the time to be fickle
Nostalgia is a strong feeling
My home isn't a hotel!
Listen up, but stay with your convictions!
I'm selling, no matter what.
Even well-meaning friends can derail you!
Getting Serious and Getting Ready
This isn't a multiple choice test
Actually, now that you ask
Show that you mean business!
If I were buying this house
Is there an expert around?
You and I are different
Did you inherit these doorknobs from your grandmother?
That noise is driving me nuts!
Is this door going to fall on me?
So, how many insects do you have here?
For you or the buyer?
Hold your horses!
Bring in a contractor
Get the word out!
Reach out far and wide!
Word of mouth is just as powerful as advertising
Can the company help me?
Ah, the old reliable the bulletin board!
Am I missing the sugar?
Have you been negligent?
How much do I want?
Will the buyer ask for flexibility?
Is this a good time to sell?
The truth will come out
Umm, how will I word this ad?
Can you just state the bottom line please?
Do your thinking before picking up that phone
Wait and see.
Where should I publish?
One is enough.
Do you want to write a house story? Try the home section, not the classified ads
What should I say?
This is EXACTLY how I want it
Would you repeat that please?
How do I sound?
Take it down
Are you a (phone) grouch?
Let's get serious here.
Showing Your Home
It bothers me
Surround yourself with beauty
I knew you'd ask that!
Children OK, animals NO!
Negotiations, Settlement and Contract
Can we talk about your price?
My home is your home now
How quickly will he settle this matter for me?
This covers just about everything
Can we change this a little bit?
What, you've changed your mind?
You're willing to pay more for my house?
Weeding out the curious.
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